Heyo,

I am still in the boat that we can trust AI… with a human babysitter. 

And the news is constantly reiterating this point. Catch the specifics below. ⬇️

• Prompt research: the next layer of SEO and GEO. SEL shares some insights on how prompt research can identify opportunities for new content with intent-based clustering to help map your current content strategy.

• Most consumers use AI, but few fully trust it — only 13% according to a MarTech study. Sorted into four AI personas: Enthusiasts, Evaluators, Skeptics, and Holdouts. Knowing the general buckets in which your audience falls can determine SAIO strategy.

• If you’re thinking about jumping on the mass-produced, AI content bandwagon, please read this article first: “You’re Not Scaling Content. You’re Scaling Disappointment.” It includes a historical timeline of how volume-content plays have consistently failed for one basic reason: the “qualitative wall.” Quality always matters over quantity. A-L-W-A-Y-S.

• Google is testing regenerating page titles through AI in traditional search results. This could be a real eeeek if the new title doesn’t accurately represent what the article is about. If that’s the case, Google could be causing clickbait, something it has been actively fighting against with each Google Core Update.

• Meta’s content moderators are being replaced by AI. As there weren’t enough human moderators to the amount of flagged content, this makes sense in a way. This does not come without risks, as a rogue AI agent exposed sensitive Meta employee data. I’m curious to see how human oversight will be implemented, because it seems we still need that. 

• Meta’s Horizon Worlds, their virtual reality social network, is shutting down on VR to be just a standalone mobile app. It seems Meta is shifting focus from the metaverse to AI. Honestly, it may have been too early to introduce Ready Player One, sci-fi concepts and may stay a dream for when VR is more readily used and available.

Habitat loss is the single largest threat to birds. For 30 years, the American Bird Conservancy has been championing the bird conservation movement throughout the Americas. They innovate and build on rapid advancements in science to halt extinctions, protect habitats, eliminate threats, and build capacity for bird conservation. Check them out: American Bird Conservatory.

Flow state – complete immersion in the moment.

If I could sum up total presentness, it would be in the band Jungle’s music videos.

From each coordinated dancer to the camera person running around to get it all in one take — they are all completely engrossed in their art.

What things in your life cause you to forget time and live mindfully? And can you do more of them?

For your viewing and listening pleasure: Busy Earnin’, Keep Moving, & Heavy California.

Sending good vibes your way, ✌🏼

Natalie

In case you’re a new Jungle fan, find more funky fun music here!

Hi all –

Ready yourself for Perceptive Marketer: Friday Edition. 😎 

*Commence playing “Oh Yeah” by Yello.*

• Remember when you could look at the queries that ChatGPT used to generate its response? Well, it looks like ChatGPT queries are no longer visible. 😢 While sad, at least you can still see grounding queries in Bing Webmaster Tools through the AI Performance tab.

• ChatGPT Ads 📢: You can sign up online to stay informed as they expand their advertising capabilities.

• YouTube is the 2nd biggest Social Media source used by AI (next to Reddit) according to Otterly AI. What videos are getting cited? Long-form videos with timestamps!

• Curious how Google Search & Discover pick images for thumbnails? Be clear in schema markup and use meta tag best practices to make sure the best images are selected! More here.

• What could you do with ✌🏾 SEO Vibe Coding ✌️? Hreflang matching, content decay, find related pages to link. Moz gives a top-level, and here’s a step-by-step example.

• Best article title I’ve seen in a while: “The Oz Paradigm: Why AI Still Needs a Human Behind the Curtain”. Y’all know I’ve been on Team Human for a while. Steve Bevilacqua’s article reminds us that AI still makes mistakes and doesn’t produce new ideas as it only predicts the best response to your prompt.

• Now, seemingly contradictory to the previous article… here are over 70 AI prompts for social media. Why? Because yes, you can still USE AI but just be wary about letting it do it all without human review.

• Three strikes —  your site is out! ⚾ Nothing makes a Google Ads marketer’s heart race like a warning or *gulps* a suspension. Here’s a case study from SEL on appealing a strike if you are not violating policies.

• Captions in Instagram posts??? *jaw drop 😲* Yes, it’s a test for paying subscribers. Will it increase the chance you’ll subscribe to Meta Verified?

Conserve Land. Combat climate change. Build vibrant communities. The Conservation Fund is working on all these through its comprehensive programs. They’ve protected over 9 million acres of land and water nationwide since 1985. Check out their mission, their success, and how you can help.

Let’s put on our spectacles for this quote examination: 🧐

“Life moves pretty fast. If you don’t stop and look around once in a while, you could miss it.”

It’s okay to look up from your desk. It’s okay to take a walk on an early spring day. It’s okay to leave the phone in the car when you’re out with friends. In fact, these things should be encouraged.

Life is worth the pause to acknowledge it.

Happy Spring! 🌷

Natalie

Pssh, I am sure you got the references, but here’s a few hints:

Hint.

The dead giveaway.

Your favorite digital marketing newsletter with a mindful twist has arrived!

You have permission to get pumped!

• AI Recommendation POISONING? 😲 AKA a new SAIO black-hat technique — it’s when “an external actor injects unauthorized instructions or “facts” into an AI assistant’s memory. Once poisoned, the AI treats these injected instructions as legitimate user preferences, influencing future responses,” as Microsoft wrote. Because Microsoft wrote that, it means all the major search/AI platforms are catching on and it won’t work much longer.

• If you are using AI to create your content, you may be falling into a “sameness” trap that won’t differentiate your content enough to gain competitive visibility advantages in SEO and AI. How to make your content stand out in the age of AI explains this issue in greater detail and offers solutions that may not sound new. One of the solutions we leverage is “refresh before you create”. Even small adjustments to existing content can attract reindexing by search engines and AI crawlers to improve visibility!

• Updates on the ChatGPT Ads test from SEL (originally from Ashley Fletcher’s LinkedIn post):
  • Note that ChatGPT ads are being piloted with a select group of brands and are not available to everyone yet (ChatGPT statement).
  • Placements seemed to fire on the first queries.
  • Ads appeared on simple prompts with strong commercial intent such as “I need to buy a new phone.”
  • Brands appearing in this test included Best Buy, Enterprise, Expedia, and Pottery Barn.

• “Most people will agree that the best marketing doesn’t feel like marketing.” That’s the magic of well-written copy, according to VP of Corporate Marketing at Later, Kira Klaas. In this piece, she shares some ingenious copy from campaigns and even microcopy that connects, engages and entertains!

• In that vein, Cyndi Zaweski breaks down the art of storytelling content for brands in 3 steps: (1) How to find ideas, (2) The 4 essential must-haves, (3) how to actually write the content. Because people don’t want random facts without context. Stories are the glue that connects the facts and holds your listener’s attention.

• 10 social media myths that need to die. This newsletter post by Jack Appleby mythbusts popular beliefs on Instagram shadowbanning (not real), posting too much (you can’t), hashtags (doesn’t increase reach), and more.

The International Rescue Committee’s goal is to help those affected by conflict and disasters with high-impact and cost-effective solutions. They focus on health, safety, economic wellbeing, education, and empowerment. Learn more about who they are and what they do: The International Rescue Committee.

You are introduced to someone at a meeting, the coffee shop, the gym. The banter’s been friendly, and you look at their face and curse to yourself. How in the course of 3 minutes did I forget their name?

Hot take 🔥: We (not just you) weren’t listening in the first place. The person’s mouth moved — breathing the shape of their name, but our brains weren’t paying attention.

The next time you meet someone new, truly listen when their name is said and repeat it back three times in your conversation with them. Validate you’re listening and make a connection while you’re at it!

Best Wishes ✨

Natalie

Psychology Today tricks to remembering names for name-challenged individuals…

Heyo,

Let’s get down to the digital marketing business. 💼

Are your social posts working *for you*?

Social SEO is becoming increasingly important as AI platforms leverage social signals in citations and social algorithm resets are on the rise. Your content needs to be clearly labeled, so it can be found by both algorithms and people.

Dive in with social media SEO tips to uplevel your social account’s findability: Social SEO in 2026.

• Google’s got a new ROAS-based tool that suggests conversion values to help advertisers bid smarter for new customers. (You may have heard it first from our VP Marc Engelsman.) We love it because it is a reminder of an oft-overlooked metric that every marketer should be using when making budget allocations and assessing results: Life Time Value (LTV). We know it’s not always easy to get alignment on LTV data especially in today’s multi-channel universe. That doesn’t mean you shouldn’t at least try to come up with some framework or assessment that will help guide decision-making.

• Reminder: forced indexing through Google Search Console is discouraged, according to John Mueller. Here’s why:
  • Forced indexing is not feasible for large sites with many pages.
  • Again, create good, useful content by following Google’s E-E-A-T (Experience, Expertise, Authority, Trust) or DBE’s one-step-up H-E-E-A-R-T (Human, Experience, Expertise, Authority, Relevance, Trust) acronym. This will keep your content result-worthy.

• Let’s compare organic, top 10 Search Engine Result Page (SERP) URLs vs AI-powered citations overlap rates for the same queries/prompts:
  • There’s an 88% overlap between AI Overviews and top 10 organic SERP URLs beneath.
  • In AI Mode, there’s only a 12% overlap with the top 10 SERP result URLs. (This makes sense as AI Mode searches broader keywords/topics outside just the one typed by the user.)
  • What does this mean? You may be picked up by just AI Mode, AI Overviews, or just the SERP. Our best advice is to use the most popular terminology on your site and add in variations when relevant.

• What’s a T-shaped team? A team that has deep functional expertise (as represented by a T’s vertical bar) and the broad contextual understanding that allows the team to connect the dots across business functions (represented by the T’s horizontal bar). Put it together, and you get the idea behind this article “The AI era needs strategists grounded in expertise and guided by context.” Full disclosure: the author is using this foundation to make a case for agencies that are more likely to be T-shaped than in-house teams. We don’t subscribe to this notion. We do believe that the best teams — internal or external — need strategic thinking to best leverage AI to solve problems and drive success quickly.

• X is open source now, opening up its code every 4 weeks for 7 days. If you know coding and are passionate about X, you could make your mark!

• Big brands who are reacting to cultural moments the right way. My favorite from the list from Sprout Social is Dr. Pepper’s new theme song (partly because I can’t get it out of my head).

The Access Fund is working for sustainable access to climbing areas across the nation while educating others how to advocate. If you’re all about natural-area preservation and vertical adventure, check them out: Access Fund.

My heart was recently widened with a listen to the uplifting musical based on the people of Newfoundland who played host to 7,000 stranded travelers – Come From Away. Based on a true story, the show is a glittering reminder that love and kindness can be found anywhere… even on the edge of the world. It’s also a reminder that kindness starts with us, no matter how big or small.

Warning: If you take a gander and see the show or listen to the soundtrack, have your tissues ready.

Have a wonderful rest of your day,

Natalie

Looking for a way to make a difference with small acts of kindness, here’s a list to get you started. 🙂

Hello!

How goes it in the land of digital marketing? So glad you asked!

• How do you know if Google is indexing all the content on a longer page? Google’s John Mueller confirmed you can paste a quote from the bottom of a website page into Google. If a result pops up, you’re in the clear!

• Firefox will let you block GenAI features. Yes, they are still investing in AI features, but they know some people are not on board with AI. That’s a broader lesson in itself — How can you accommodate the people in your brand’s audience who are not thrilled with AI?

• The Feb 2026 Discover Core Update will be prioritizing locally relevant content while reducing clickbait. You may see some fluctuations or you may not… as always, we’ll keep an eye on it.

• LinkedIn posts (not just articles) are ranking on Google now, so keep optimizing your posts, y’all!

• Why isn’t leadership as thrilled with social meda results as you are? Have you tried really telling the story… picking out the most important metrics without being granular… leading with patterns instead of volume? This article from Later is a delightful refreshed take on data storytelling.

• YouTuber Modern Millie released an excellent 2026 social media trends breakdown with predictions. One of which was how the algorithm reset/preferences function may become more widespread. WHAT THIS MEANS: Creators and brands must be clear what their content is and who they are creating it for. How do you do that? *cough cough* Social SEO.

• Super Bowl 2026 Ads. Some were okay. Others were meh. In terms of the social scoreboard, Pepsi got the most mentions. What was your favorite ad?

Corporation for Supportive Housing (CSH) “promotes affordable housing with supportive services to ensure everyone has a safe home.” They are working to solve homelessness nationwide with supportive housing solutions including offering low-cost loans to affordable housing developers and consulting to communities in launching supportive housing. Check them out: Corporation for Supportive Housing.

AI can’t experience a warm cookie given to a weary traveler at a hotel.

Nor can AI fully understand the impact that moment had on the traveler’s mind for years after.

Generosity goes far for brand loyalty, and leadership has to trust in its power without knowing the exact ROI. Reid Holmes describes this beautifully in their Martech article “The brand moments algorithms will never understand.”

Zoom out of marketing for a bit: Generosity goes a long way (period). Helping someone, paying for another’s coffee or holding the door, could have profound impacts on how another’s day unfolds. Sometimes all it takes is a little bit of kindness to reset another’s mood. 😊

Ciao!

Natalie

Tell someone that they’re doing a good job today, and see how it impacts their mood 🙂

Hey y’all,

Digital marketing news going live in 3, 2, 1…

• Which AI-driven shifts in consumer behavior will most impact digital advertising over the next 2-3 years? EMARKETER offers survey results that puts “Reduced use of traditional search engines like Google” at the top of the list. Note it’s only saying reduced use not that AI is going to replace search. It’s really just more reinforcement of the need to have a complementary SEO/SAIO strategy.

• How are in-house marketers preparing for AI search? “Creating content designed for AI and conversational search” tops the list. One other thing popped out to us — “Agency professionals are likewise preparing for AI changes to search, to an even greater extent than their in-house marketer counterparts.”

• Did ya hear “Apple is finally upgrading Siri, and Google Gemini will power it“? Can you say “Siri search SAIO” 3x fast?

• The “TikTok Next” report predicts 2026 will be ruled these 3 trends:
  • Reali-TEA – it’s not about perfection, but real experiences
  • Curiosity Detours – people will try to learn and grow their knowledge/skills on TikTok
  • Emotional ROI – brands will need to give consumers more of a “why to buy” that is conscious of emotional ROI as well as financial cost
  • Get the summary or the full report. 

• Another trends report? You betcha! This one is for PPC in 2026. The big takeaway is “pairing rapid AI advancements with strong fundamentals and human oversight,” which seems to be a broader echo of business initiatives. Keep the user in mind and AI features in control.

• “71% of US marketers say establishing ethical and privacy standards should be the top priority when preparing for a future where consumers delegate tasks to AI agents.” Makes sense, does it not? In the same survey 53% of marketers are optimizing content for conversational AI. (Who’da thunk?)

Their vision: a world without type 1 diabetes (T1D). Breakthrough T1D (formerly JDRF) is the leading global organization funding type 1 diabetes (T1D) research and has been actively searching for a cure since 1970. In addition to research, they offer many resources to those affected by the disease. See how you can help: Breakthrough T1D.

🌳 Deciduous trees lose their leaves for dormant periods, protecting themselves from cold damage.

🦔 African hedgehogs and crocodiles stay inactive in a cool spot during hot, dry seasons.

🐸 Wood frogs freeze solid for up to 8 months of the year.

Nature knows the kind of rest she needs for recovery.

This is proof enough that you need rest, too. And by rest, I don’t just mean sleep. (Learn about the other types of rest in the P.S.)

Good [insert the time of day you’re reading this] and good luck with it all!

Natalie

Dr. Saundra Dalton-Smith defines 7 types of rest: 

1. Mental
2. Spiritual
3. Emotional
4. Social
5. Sensory
6. Creative
7. Physical

To be your most productive, not-burned-out self, you need to first figure out your rest deficit. If you’re solving problems at work and home, you can schedule breaks throughout the day to close your eyes and breath for mental and sensory reprieve.

The TED Talk is worth a watch.

We’re back!

Thanks for tuning in to the first Perceptive Marketer of 2026! You’re pretty awesome if we do say so ourselves. Let’s dive into the digital marketing mania.

• How can you prove SEO’s value when organic search traffic gets miscategorized as direct or unassigned due to cookie consent refusals? We’re glad you asked. It’s all about traffic quality! Get the full download from our VP Marc Engelsman: “SEO Analytics Treasure Hunt: Tracking The Hidden Value of Your Organic Search Traffic.”

• What will matter in 2026? According to 10 seasoned marketers in this Think with Google article, 2026 will be about integrating AI more effectively and efficiently in your marketing strategies. The old stalwart is the importance of ✨Branding✨. “Brand matters more than ever” and “Brand is back as the growth engine, supercharged by tech but differentiated by humanity” are our quote highlights.

• “Google’s Mueller Weighs In On SEO vs GEO Debate” is the headline. The gist? Examine your referral traffic and research your audience to see how they are using AI search platforms. Oh, and Google continues to indicate that AI optimization and traditional Search optimization share similar infrastructures so “you probably don’t need a separate framework, but you do need to understand how discovery is changing.”

• Top 2026 marketing priorities, according to the UserTesting study of marketing professionals, include (1.) strengthening brand authenticity & trust, (2.) driving measurable ROI, and (3.) mastering GEO. They describe their approach to GEO as (1.) actively optimizing content for AI search/discovery and (2.) piloting GEO strategies in select campaigns. Where do your GEO (aka SAIO) priorities lie?

• The next time you post on your brand’s socials ask yourself: “Would someone who doesn’t have a clue who I am share this with a colleague?” Tom Boston, Brand Growth Manager at MySalesCoach, encourages us to ask if the content we’re producing provides enough value. This is one of the quotes from Sprout Social’s Inspiration worksheet.

• I’m not sure you’re ready for this Meta madness.… Meta is testing limiting certain Facebook users to sharing two links per month in organic posts, unless you pay for a Meta Verified account. The truth is… link posts didn’t receive much engagement in the first place. If one of your accounts has been chosen, you have a few options according to Social Media Today: choose the best 2 links per month, try posting links in the first comment, post Reels instead, pay for Meta Verified, or stop posting on Facebook.

• A large corporate brand poking fun at AI slop? Yes, please! Almond Breeze teamed up with the Jonas Brothers to develop a delightfully quirky commercial on the technology’s flaws. How can we add more levity to our content in the midst of AI’s takeover? More importantly, how can we use it to develop the brand authenticity needed to be successful in this era of business?

For farmers, it all comes down to planting technique and the quality of seeds and supplies. One Acre Fund helps small farmers across Africa increase their yields and profits to create thriving communities. Learn more about their work: One Acre Fund.

When was the last time you washed the dishes?

Last night? This morning?

Now here’s a trickier question: When was the last time you washed your dishes without thinking about anything other than washing the dishes?

Thich Nhat Hanh talks about this in his book The Miracle of Mindfulness. When was the last time you were fully present to experience just this moment, instead of mulling over moments previous or upcoming?

Mindfulness seems like a momentous goal, but really it is just practice of steps… steps like washing the dishes and focusing solely on that.

I hope you (respectfully) continue kicking butt and taking names in 2026.

Happy Wednesday,

Natalie

ChatGPT scraped its knowledge base to motivate us in 2026. Here are my favorite lines:

• You don’t need to have it all figured out—you need to stay adaptable.
• Progress matters more than certainty.
• You are allowed to change directions.

The full response is here.

What’s going on, you ask?

There’s always something going down in digital marketing — here’s your update!

• Why every AI search study tells a different story is a fascinating look at the state of research around AI search. Bottom line, a review of 5 different studies conducted by major SEO platforms and agencies reveals there is a “core consensus that isn’t a consensus.” Each study is flawed by its design, its sources of data, and the biases of each company’s intentions to validate its POV and solutions. Before you start panicking, the solution offered is a regimen of “rigorous self-measurement” of what is specific and relevant to your brand (and, we would add, your competition).

• While there is no consensus on AI search data, there does appear to be a growing consensus on how SEO and SAIO (aka  AIO, AEO, or GEO) optimization strategies are not just complementary but intertwined. Take this blog on Optimizing for AI Search: Why Classic SEO Principles Still Apply as another example of what we ourselves have said before and reported on here:
  • There is a correlation between AI citation probability with high Google rankings.
  • Google’s E-E-A-T framework for organic search also impacts citations — directly and indirectly through rankings.
  • Topic coverage beats keyword optimization.
  • Tech elements like schema and content formats like FAQs are more likely to support gaining citations.

• ‘Tis the season, so Search Engine Journal offers thoughts on How CMOs Should Prioritize SEO Budgets in 2026 Q1 and H1. The suggested allocations are to “protect a baseline allocation for core SEO,” “create a separate experimental pot for AI discovery,” and “invest in measurement that explains real user behavior.” Or you could wrap it all under one umbrella initiative like we do for our clients.

• YouTube is the most popular social platform among Americans. Surprised? Probably not. How about that half of U.S. adults say they use Instagram? If you’re managing socials, this Pew Research Center study has some interesting findings.

• Writing content? Have you heard of the Writing GPS? Ann Handley covers how the process is, yes, very messy, but it’s your own. Change. Retry. Adapt (more on this one later). See how you can create a process that rolls with inspiration while staying locked in toward the final goal.

Every child deserves nutritional food to support healthy growth. That’s why I love supporting No Kid Hungry. With programs to fill the gaps where support breaks down, they ensure children have meals at school during the year, over the summer when school is out, and at home when their families can’t provide for them on their own. Not everyone has bootstraps, especially our little ones. Healthy children, healthy future—for us all.

An excerpt from Paulo Coelho’s Warrior of the Light which is a collection of short-stories on becoming the hero of your own story:

“The Warrior of Light sometimes behaves like water, flowing around obstacles he encounters.

Occasionally, resistance might mean destruction and so he adapts to the circumstances. He accepts, without complaint, that the stones in his path hinder his way through mountains.

Therein lies  the strength of water: It cannot be touched by a hammer or ripped to shreds by a knife. The strongest sword in the world cannot scar its surface.”

Adapting is in our nature and we hone it to find the best path forward… toward our goals and dreams.

Best wishes on your quests, fellow Warriors of the Light.

Natalie

It’s like organic, whole foods served in a bustling subway station. Take a listen: Folk-Hop.

Hi, 

*Natalie unapologetically slaps a briefcase on the table while simultaneously unclasping the locks and opening the lid with a thwack. She pulls out a stack of neatly stapled articles and slides them across the table toward you.*

After a review of the marketing material (AKA articles), here’s what you need to know.

• Gather up your SEO tools — we’re in a “GEO Rush!” Here’s what search representatives have to say about it as quoted from Search Engine Roundtable….
  • Danny Sullivan from Google: “Are you doing things that are useful for human beings?” he said. “That’s what we want to reward.”
  • Krishna Madhavan from Microsoft: “Think beyond keywords to user intent, question‑answer structure, and machine‑readable cues that make your content easy to parse.”
  • Jesse Dwyer from Perplexity: “AI removes the “friction” of search and lets people buy things just by asking for them. As a result, building a strong brand will become increasingly important, he said.”

• The AI optimization name game remains without consensus yet. Search Engine Land provides a recap of its research into the 10-12 acronyms currently in play based on a survey of their subscribers, search trends, LinkedIn/Reddit positive sentiment usage, and labor market job postings. AISO (AI Search Optimization) — which is awfully close to DBE’s SAIO (Search AI Optimization) — isn’t as well known but seems to be gaining relevance. For our take on the naming kerfuffle, read Marc Engelsman’s most recent blog “What’s in a name? That which we call SAIO by any other name would smell as sweet success.”

• You know how food shelf life seems to be growing longer? Welp, that may not be happening with your site’s evergreen content. As AI platforms look for the latest information, older content starts to look… well, stale. MARTECH recommends keeping evergreen content on a 90-day refresh cycle.

• MARTECH covers two key 2026 strategic priorities from the recent Association of National Advertisers Masters of Marketing Conference: “bring back real-world brand experiences and get ready for AI-led discovery.” You’ve heard a lot about AI from us, so we’ll focus on the IRL experience priority. Harris Poll data shows “physical brand encounters now serve as social signals” for the Gen Z and Millennial generations. What the article doesn’t mention is sharing those experiences digitally can also be useful to extend your brand visibility and authority IRL and online.

• Tell me without telling me… a social media trend that teaches the world’s best writing advice. How can you say something without saying it directly? Try it in your marketing copy — it’s a fun exercise!

Quick! What organization has distributed 708 million toys to 314 million deserving children? You’re right if you guessed Toys for Tots! The Marine Toys for Tots Program’s mission is to collect new unwrapped toys and distribute those toys to less fortunate children at Christmas. Learn how you can support them: Toys for Tots.

Hey, how are you? What smells permeate? How do your clothes feel on your body? Is there a taste on your tongue? Lift your head, and soak in the sights around you.

Welcome to the moment. We’re glad you’re here.

[Do this multiple times a day to ground yourself in the present.]

Happy December!

Natalie

The Obvious: Rest is important.

The Not-As-Obvious: Yoga Nidra can teach you how to rest. 

It’s a simple, guided meditation that often starts with a simple body scan. Try it out! (Here’s the scientific proof.)

Here’s a Yoga Nidra Playlist from Ally Boothroyd. Choose a practice based on your time and focus. 🙂