PRINCETON, N.J. (February 1, 2016) – Today, Digital Brand Expressions (DBE) released its most recent whitepaper,“What Is the Internet of Things, and How Will It Impact Marketing?” written by Joe Goodlad, Senior Manager, Search Engine Marketing and Analytics. It discusses bio-feedback advertising and the relevance and accessibility of information from wearables and other devices connected to the Internet.
“It should be interesting to see how the Internet of Things evolves and affects our everyday lives,” says Goodlad. “Not just from a technological or marketing perspective, but as a whole.”
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Digital Brand Expressions (DBE) is an Omotenashi-driven digital marketing agency that delivers the agency experience every marketer and brand manager dreams of: great results and real partnering. DBE’s clients include well-known brands in consumer, B2B, media/publishing, financial services, healthcare, and pharmaceutical industries, as well as several national not-for-profit organizations. The agency is headquartered in Princeton, NJ with an office on Madison Avenue in New York City.
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