DBE.Marc

SAIO and EEAT: The LinkedIn Connection

By |10/27/2023|

Updated: 3/20/24As part of our ongoing “human” learning process on conversational AI searches, we’ve been talking with the chatbots themselves about their “machine learning” processes. Today we’re sharing a recent Q&A session with Google’s Gemini (formerly Bard) that started with ...

A SAIO (Rhymes with Day-oh) and SEO Strategy Success Story

By |08/24/2023|

Last week, DBE launched our new SAIO (search artificial intelligence optimization) strategy for gaining link citations from conversational chatbots like Bing Chat and Google SGE.  The launch elements we used included: A blog post written in a conversational Q&A ...

The Chattribution Gap

By |07/10/2023|

In a recent DBE vlog, Natalie Lorenzo and I talked about ChatGPT’s AI limitations from a “search” perspective. We discussed two primary caveats to using ChatGPT for searches: ChatGPT’s database stopped receiving inputs in September 2021 so the information ...

🎥 EEAT or Be Eaten: Google SEO Hacks

By |04/14/2023|

Transcript: EEAT or Be Eaten Nat: Hello! We recently included an article on E-E-A-T in our What’s Hot Wednesday newsletter. For further insights on what this means for optimization, I’m here with our Head of SEO, Marc ...

Training Google’s Machine Learning Bots to “Fetch”

By |07/15/2022|

Google’s machine learning abilities recently made headlines when a now suspended Google Engineer claimed the AI chatbot named LaMDA was sentient. Whether you believe the sentience aspect of the claim or not, the reality is that LaMDA was trained to ...