Perceptive Marketer: AI-Automated Social Ad Campaigns, SEO Success, & Thoughts on Google AI Mode
Howdy friends, Let’s get down to digital marketing business! SEO is not dead but rather the 2015 version of SEO has died and has evolved into the AI-era, as WordStream states. (Note: we already covered this "evolution" ...
Low-Quality Content, LinkedIn Video Tips, Are We Judging Bing Too Harshly?
Howdy, Welcome to the digital marketing rodeo where we lasso up only the best news for ya! While we will never know all the criteria and weightings for Google’s ranking algorithm, we continue to be grateful for ...
SEO Work Is Never Done, Characters > Celebrities, & Instagram and Reels Potential Break-Up
Hiya! 📢 Who’s ready for some digital marketing? Alright, alright, hold the applause everyone. I know — it’s exciting, but we need quiet to read! "One of the biggest misconceptions in marketing is the belief that organic ...
AI Overviews, Perplexity Daily Digest, Cookies and Bad Ads
Heyo! DBE Perspective... 💬 Google announced the long-awaited public release of its Search Generative Experience (SGE) last week. Except it’s no longer called SGE but rather AI Overviews (apparently, SGE was its experiment name). The ...
AI Link Citations, Google Antitrust Trial Updates, & Skittles’ Tiny Apartment
Hiya! Time to turn on the digital marketing thinking caps. We’re getting ready to dive in! ChatGPT-4o (o standing for “omni”) rolled out on Monday, and it’s getting closer to the robot assistants we see in the ...
LinkedIn Sponsored Articles, SAIO Keywords, & Data Co-ops
Howdy, friends! January 24th is National Compliment Day, so here are some headed your way: Good for you for expanding your knowledge and reading today. Think of 3 things you did well today. Now, out loud, give yourself a ...