Perplexity vs. Google Search, Meta AI Tools, & B2B Marketing Refresh
Guess what? … our favorite day of the workweek! We’re super excited to give you this week’s edition of Perceptive Marketer. Let’s goooo! How do Perplexity searches differ from Google? This article could have used Google ...
Free SAIO Guide, AI Prompt Formula, & the TikTok Ban
Hey y’all! We want to thank you for being readers of our newsletter. 😊 We get lots of questions about Search AI Optimization (SAIO), so we created a comprehensive SAIO strategy guide that overviews how it differs from Search ...
TikTok Tea, Gen AI Mandates, & Consumer Shopping Preferences
Howdy! You’re tuned in to your favorite digital marketing station. And, have we got neeewwwsss for you. Have you heard about the US and UK to mandate AI-Generated Content Labeling in Social Media? The goal is to ...
Future of Google, High CPCs, Effective Leadership, & Eddie The Terrible
Hiya! You know those days when it seems everything has gone sideways? We all have ‘em. I think the trick is to look at them in their entirety. Here are some thoughts: Is everything about traffic bad? Yes, it slows ...
LinkedIn Verification, Disappearing Attribution Models, & What AI Can’t Do
Hey y’all! I have a thought for you. Do you remember the last time you had fun while learning something? You probably had a feeling of awe or appreciation. What if we approached our daily routine with more of ...
Twitter’s Xistential Crisis, Unhinged Social Media Managers, & AI’s Future in Sales
Hey y’all 😀 The digital marketing world is ablaze. 🔥Between the X rebrand and the AI revolution, there’s so much dirt to dish. Let's get to it! The blue bird was retired last week for “X”, the “everything app”. The ...
