Perceptive Marketer: GenAI Ranking, Marketing Bottleneck, & Delightfully Unhinged
Howdy, Ready for this rodeo of digital marketing shenanigans? The big headline for us this week: "ChatGPT is using Google Search…" as a source in its responses. Various tests have shown strong alignment between ChatGPT responses and ...
Perceptive Marketer: Quick Quiz, Back-To-School AI Mode, & Geothermal Love
Welcome to the next quiz edition! Have fun guessing away! 🙂 Quick Quiz ⏲️ 1. A federal judge ruled Anthropic’s use of legally purchased books to train its AI models (including Claude) was… A form of copyright ...
Perceptive Marketer: AI Mode Rollout, TikTok GenAI, & WordPress Site Planning
Hi friends, Are you ready for some digital marketing? (You: YES!) Well, let’s go! Two Google AI Mode stories this week: First, the Google AI Mode roll out to all US users appears to be happening now ...
Perceptive Marketer: The One About AI Mode and Measurement
Hey y’all! 3, 2, 1… Let’s jump into the digital marketing fun! Search Engine Roundtable’s June 2025 Google Webmaster Report recaps Google Search related news from the past month. Don't be misled by "Webmaster" as the article ...
Perceptive Marketer: Google’s Your Newest Newsletter Subscriber, Blog SEO Tips, & Going “Soft Viral” on Social Media
Hiya, Ready for the digital marketing scoop? “Search is dead, long live search!” is Danny Goodwin’s amazing opener to this SEL article. Like the internet, search is going to continue to change. GenAI is allowing information to ...
Google Core Update, Edits, & Spring has Sprung!
Hey, You’re doing great. Every year poses new obstacles and challenges. Keep doing the best with what you have. 🙂 Onto the digital marketing news! Google’s latest Core Update on March 13th – what’s the general feedback? ...
