Perceptive Marketer: B2B Lead Qual, Meta Whistleblowing, & ChatGPT Referral Traffic
Hey y’all, I’m fresh back from the digital marketing grapevine — here’s what I got for ya! It's funny how the universe sends the same message twice ...
Perceptive Marketer: Perplexity’s Offer for Chrome, Personalized AI Results, & E-E-A-T This SEO Guide
Greetings 👋 Time for your favorite digital marketing newsletter – let’s dive in! NEWS ALERT ⚠️ Perplexity offered to buy Google’s Chrome browser for $34.5 billion. What ...
Perceptive Marketer: GenAI Ranking, Marketing Bottleneck, & Delightfully Unhinged
Howdy, Ready for this rodeo of digital marketing shenanigans? The big headline for us this week: "ChatGPT is using Google Search…" as a source in its responses. ...
Perceptive Marketer: Quick Quiz, Back-To-School AI Mode, & Geothermal Love
Welcome to the next quiz edition! Have fun guessing away! 🙂 Quick Quiz ⏲️ 1. A federal judge ruled Anthropic’s use of legally purchased books to train ...
Perceptive Marketer: Core Update Results, Marketing Upskills, & AI Tools
So glad you’re here… We’ve got quite a bit to catch you up on! 🗞️ This just in from Google: Google's AI features (AI Mode, AI Overviews) ...
Perceptive Marketer: Google Double Whammies, Indexable Insta Posts, & Shopping Ad Visibility
Hey! Ready for some digital marketing tea? Let’s look at the difficulties of tracking AI traffic and aligning conversion attribution. This SEJ article notes the zero-click nature ...
Perceptive Marketer: CWV Infographic, AI Overview vs. Publishers, & Email Engagement
Whatcha doin’? Oh, you want to read the latest digital marketing news. Well, don’t let me stand in your way! The June 2025 Google Core Update led ...
Perceptive Marketer: AI Max, Relevance Engineering, & SAIO Topics Tool
The time has come… … to catch up on organic search and digital marketing news! Are your SEO and/or PPC reports showing increases in Impressions but drops in ...
Perceptive Marketer: Pop Quiz, Outranking AI Overviews, & Hashtags in X
Think fast! ⚡ We've got a quick quiz to test your knowledge on SEO/SAIO made by our own Marc Engelsman. See how you did in the P.S.! Quick ...
Perceptive Marketer: AI Mode Rollout, TikTok GenAI, & WordPress Site Planning
Hi friends, Are you ready for some digital marketing? (You: YES!) Well, let’s go! Two Google AI Mode stories this week: First, the Google AI Mode roll ...
