Perceptive Marketer: Humans Are the Tasteful Eyes of AI Work
Hiya, This week’s theme in digital marketing: Humans being the curators, the tasteful eyes, of AI work. With that said, let’s dive in. The Fool’s Gold of Content Marketing 🪙 We have a 21st-century gold rush… in ...
The Fool’s Gold of Content Marketing: The Real Value of AI in the Content Creation Process
We have a 21st-century gold rush on our hands. Folks are rushing to the digital wild west, scavenging for streamlined workflows and broadened capabilities. Only to realize the lawless lands of AI are not as fruitful as they were ...
Perceptive Marketer: Chaos-Causing Spam Updates & Content Creation Degrees
Hiya, We are sooo back and ready to lay out all the hot gossip in digital marketing. Google's September Spam Update took longer than previous updates. It also produced considerable visibility volatility in rank trackers (like AWR) ...
Perceptive Marketer: Trust but Verify with AI, Content, & More
Hey y’all, Digital marketing update coming in 3, 2, 1… 41% of B2B pros start with AI, then validate via traditional search while 35% start with traditional search, then use AI. Either way, it's the classic "trust ...
Perceptive Marketer: AI Citation Conundrums & the Retirement of Max CPC
Hello fellow digital marketers, Got a killer article you want to share? Connect with me on LinkedIn! 🙂 The latest Gemini 3.8 Flash model was buggin’ by not linking or citing sources in AI Mode. It's hard ...
Perceptive Marketer: The War on Writing – Copyright vs. AI
Heyo, It’s the last full week of August and the digital marketing news is cooking, as always. 71% of US shoppers who use AI at least once a month turn to AI assistants when making purchasing decisions, ...

