Google’s AI-First Announcement: Considerations & Premonitions
The big question on SEO-ers and SAIO-ers minds: What does Google's search bar expansion and AI-first announcement mean for organic search traffic? Short answer: it’s too soon to tell, especially given Google also announced a May 2026 core update of ...
Perceptive Marketer: Google Updates Galore!
Oh good, you’re here! I gotta catch you up — digital marketing news is moving too quickly to fall behind! Calling my content marketers: we shouldn't be thinking only about what people are asking AI chatbots for ...
You’ve Got Answers, But What Are the Questions? AI Search Prompt Research Tactics for Smarter Content Strategy
You walk into a crowded room — a soiree of sorts. Around you, the crowd breaks into whispers. It’s people you know and people you’ve yet to meet. You may think they’re talking about your sick get-up or new ...
Perceptive Marketer: #Winning in AI Search Through Experiential Content
Y'all ready for this… week’s marketing extravaganza? *commence playing the Space Jam theme by 2 Unlimited* A spoonful of Experience helps the AI content go down. 🎶 That’s how Mary Poppins would sing it if she were ...
Google’s Linking Enhancements in AI Search Results
It appears Google is trying to drink its own E-E-A-T Kool-Aid with respect to the 5 AI search linking enhancements being rolled into AI Overviews and AI Mode: “Explore new angles.” Here Google is anticipating potential fan-out queries and is ...
Perceptive Marketer: Fake It Until You Make It? AI Search Edition
Howdy, Hold onto your hats — we’ve got some digital marketing news for ya! Can a fake brand win at AI search? Apparently, it can and did… in the first month of an experiment done by SE ...
