Perceptive Marketer: Studies on AI and Social, Plus Adaptability in Writing and Life
What’s going on, you ask? There’s always something going down in digital marketing — here’s your update! Why every AI search study tells a different story is a fascinating look at the state of research around AI ...
Perceptive Marketer: Refreshing Evergreen Content, GEO Rush, & Tell Me Without Telling Me
Hi, *Natalie unapologetically slaps a briefcase on the table while simultaneously unclasping the locks and opening the lid with a thwack. She pulls out a stack of neatly stapled articles and slides them across the table toward you.* After ...
Perceptive Marketer: 3-Course Quiz, Content Trends, & Fan-out Queries
Hi all, To whet your Thanksgiving appetite, today’s quiz on recent Perceptive Marketer issues is provided in three courses by our very own VP of SEO/SAIO and Strategy, Marc Engelsman: Marc’s Quick Quiz ⏲️ Appetizers 🥗 1. ...
Perceptive Marketer: The Dead Internet Theory, SEO Audit Tools, & Domain Authority Differentiation
Miss me? Worry no longer — Perceptive Marketer is back with updates to keep you sharp! We don't often get opportunities to talk about SEO Technical Audits, so we're offering this: Google Warns Against Relying On SEO ...
Perceptive Marketer: Microsoft AIO, Fragmented Search Journey, & 4Ms of Marketing Plans
Today’s the day! The sun is shining! The digital marketing news is here! Microsoft caught onto the SAIO trend and released a blog: "Optimizing Your Content for Inclusion in AI Search Answers." Their POV for (S)AIO success ...
Perceptive Marketer: Jeopardy, Influencer Vetting, & Your Brand Meaning
Hiya! Thanks for stopping by. Test your knowledge and gain insight on the digital marketing industry’s hullabaloo. Perceptive Marketer Jeopardy ⏲️ We give you the category and clue/answer — you choose the question!1. Category: SAIO for 100 pointsClue: ...
