well-being

Niki’s Notes for Compassionate Workplaces May 9, 2024

By |05/09/2024|

🧠 I’ve Been Thinking… …about the students entering the job market and people who are new in their careers.  I brought this up with my colleague Natalie Lorenzo this week. I started off saying that newer workers often don’t ...

Ads in AI, 2024 Marketing Challenges, & TikTok on TV

By |04/03/2024|

Greetings! You're traveling through another dimension – a dimension not only of digital marketing but of mindfulness. A journey into a wondrous land whose boundaries are that of imagination. Next stop: Perceptive Marketer! Yes, we changed our name. ...

A New Approach to Time in the Workplace

By |02/13/2024|

“Oh shoot, I’m late!” A jolt of adrenaline hits you as you scurry to get to where you need to go. You reach for your phone. A stack of meticulously organized papers flies off your desk like the most disappointing ...

What’s Hot in Marketing and AI

By |01/31/2024|

Heyo! We’re in the midst of winter in New Jersey, and it’s such a great time to pause. Tara Brach, American psychologist, author, and meditation teacher gives some insights into the benefits of the “pause” in her book, Radical ...

Overcoming & Preventing Burnout

By |11/27/2023|

Between demanding bosses, long hours, and heavy workloads, it is no surprise so many individuals feel stressed and overwhelmed by their jobs. According to the American Psychological Association (APA), almost 3 in 5 employees reported lack of interest, motivation, ...