Perceptive Marketer: Synthetic Competitors & Antisocial Social Media
Welcome! FAQs are all the rage… Don’t let your website FAQs become an eyebrow-crunching, cringe fest. Follow our tips instead. 🙂 (I know — we’re leaving you hanging. #sorrynotsorry) See the full article & infographic! “Your ...
Perceptive Marketer: Losing the Brakes on the AI Industry, Zero-Click Searches, and AI Cloning
Heyo! Digital marketing news waits for no one — let’s get started! Anthropic asked the AI industry to hit the brakes – what does that mean for SEO and search marketers? This crazy hard truth was dropped ...
Perceptive Marketer: AI Max, Relevance Engineering, & SAIO Topics Tool
The time has come… … to catch up on organic search and digital marketing news! Are your SEO and/or PPC reports showing increases in Impressions but drops in Click-Through-Rate (CTR)? Welcome to the world of Google Double Serving. ...
Buying Links, Busywork, & Friend Map
Howdy! We’re happy to see the sun after a week of rain on the East Coast. Luckily, our newsletter is weather resistant – you can read us anytime, rain or shine. 😄 It's hard to believe that ...
Niki’s Notes for Compassionate Workplaces May 9, 2024
🧠 I’ve Been Thinking… …about the students entering the job market and people who are new in their careers. I brought this up with my colleague Natalie Lorenzo this week. I started off saying that newer workers often don’t ...
Natural Workplaces: Integrating the Outdoors into the Office
It’s a crisp summer morning. Squirrels hop joyfully from branch to branch. Crickets release their final melodies as you sip of your favorite morning brew. Soft early light illuminates brilliant patterns on the forest floor. Each inhale brings in ...
