Clickless Searches, Negative SEO & Shark Week
Hiya! Hope y’all had a nice Independence Day (and/or vacation if that’s how you chose to spend that week 🙂). Don't be misled by this recent Search Engine Land headline: Nearly 60% of Google searches end without ...
Fight AI Bias, AI Hallucinations, & Addictive Feeds Act
Greetings! I’m going to change Bananarama’s “Cruel Summer” lyrics to “It’s been a hot, hot, hot summer…” (and we’re not even that far into it)! It’s also been hot from a digital marketing perspective… check it out! ...
AI Ads, Apple Intelligence, & the AI Gold Rush
Howdy! We’ve got 2 weeks’ worth of roundup for you, so grab your favorite beverage and let’s jump in! Will AI be facing a content boom/bust situation like the gold rush? An Epoch AI study “projects that ...
Google Ranking Doc Leak, TikTok Layoffs, & True Creativity
Hi all, Missed you last week, but we’re back with all the digital marketing action today! Another week, another "HUGE" Google story has the SEO world buzzing. No, it's not more about AI Overviews (that's so last ...
AI Overviews, Perplexity Daily Digest, Cookies and Bad Ads
Heyo! DBE Perspective... 💬 Google announced the long-awaited public release of its Search Generative Experience (SGE) last week. Except it’s no longer called SGE but rather AI Overviews (apparently, SGE was its experiment name). The ...
AI Link Citations, Google Antitrust Trial Updates, & Skittles’ Tiny Apartment
Hiya! Time to turn on the digital marketing thinking caps. We’re getting ready to dive in! ChatGPT-4o (o standing for “omni”) rolled out on Monday, and it’s getting closer to the robot assistants we see in the ...
