Perceptive Marketer

Third-Party Cookies, Drone Delivery, & PPC Targeting Tactics

By |08/25/2021|

Do you have your marketing lens on? Good, because we have great perspectives to share from the wonderful work of digital marketing and we want to make sure you’re ready. Let’s go: Google may be removing the third-party cookie (albeit ...

Increases in Ad Revenue, Sales Growth, & Degrees

By |08/04/2021|

Can you beeeelieve it’s August? The DBE team asked me to share a few items that have us talking here. Our client spotlight this week is on DBE’s new client, Viggi Kids, and our Do Good spotlight is shining on ...

Video Ad Extensions, Ecommerce Forecasting, & CMO Survey

By |07/28/2021|

The DBE Team and I hope your summer has been filled with get-togethers with family and friends. We’re enjoying our summer with roadside farm stands, swimming, picnics, BBQs, and all the ways summer makes life better. This week we’re introducing ...

Business Growth, Google Third-Party Cookies, & Podcast Ads

By |06/30/2021|

Here’s this week’s e-briefing to feed the digital marketer in you: McKinsey put out an article this week on “The growth triple play: Creativity, analytics and purpose.” One of their key takeaways is companies who are leveraging even just one of ...