Perceptive Marketer: AI Poisoning, Social Mythbusting, & Brand Storytelling
Your favorite digital marketing newsletter with a mindful twist has arrived! You have permission to get pumped! AI Recommendation POISONING? 😲 AKA a new SAIO black-hat technique — it’s when “an external actor injects unauthorized instructions or ...
Perceptive Marketer: Jeopardy, Influencer Vetting, & Your Brand Meaning
Hiya! Thanks for stopping by. Test your knowledge and gain insight on the digital marketing industry’s hullabaloo. Perceptive Marketer Jeopardy ⏲️ We give you the category and clue/answer — you choose the question!1. Category: SAIO for 100 pointsClue: ...
Perceptive Marketer: B2B Lead Qual, Meta Whistleblowing, & ChatGPT Referral Traffic
Hey y’all, I’m fresh back from the digital marketing grapevine — here’s what I got for ya! It's funny how the universe sends the same message twice — this time about B2B sales leads. The first story: ...
Perceptive Marketer: GenAI Ranking, Marketing Bottleneck, & Delightfully Unhinged
Howdy, Ready for this rodeo of digital marketing shenanigans? The big headline for us this week: "ChatGPT is using Google Search…" as a source in its responses. Various tests have shown strong alignment between ChatGPT responses and ...
Perceptive Marketer: Search Spam-Blocking, Unlockable Reels, & AI Search Traffic
Don’t ask me how I got here.... Today is National Buttermilk Biscuit Day… and Bond with Your Dog Day… and National Dance Like a Chicken Day. Needless to say, I’m honored you took time from eating biscuits and chicken ...
SearchGPT is HERE, Killer YouTube Thumbnails, & Somewhere Beyond the Funnel…
What’s that? You’re ready for this week’s marketing news? We gotchu.😎 Google crawl budget best practices have been updated. What’s new? Google wants the same links on mobile and desktop versions of your site. It’s all playing into ...
