Perceptive Marketer: Is Your Audience ACTUALLY Paying Attention? Podcast Ads, ChatGPT Ads, & More
Howdy y’all, Welcome to the digital marketing rodeo! 🤠 How are Real People Searching?🤔 YouGov’s 2026 U.S. Web Search and AI Report surveyed independent sources and users about how they are using traditional and AI search. (Repeat: ...
Perceptive Marketer: LLMs Are Picky Toddlers — You Gotta Know What They Like
Did the title draw you in? I hope so, because that’s my best metaphor for this week' s batch of digital marketing news. LLMs.txt is not about getting discovered by AI. Google's John Mueller says that LLMs.txt ...
Perceptive Marketer: Losing the Brakes on the AI Industry, Zero-Click Searches, and AI Cloning
Heyo! Digital marketing news waits for no one — let’s get started! Anthropic asked the AI industry to hit the brakes – what does that mean for SEO and search marketers? This crazy hard truth was dropped ...
Perceptive Marketer: AI Poisoning, Social Mythbusting, & Brand Storytelling
Your favorite digital marketing newsletter with a mindful twist has arrived! You have permission to get pumped! AI Recommendation POISONING? 😲 AKA a new SAIO black-hat technique — it’s when “an external actor injects unauthorized instructions or ...
Perceptive Marketer: Jeopardy, Influencer Vetting, & Your Brand Meaning
Hiya! Thanks for stopping by. Test your knowledge and gain insight on the digital marketing industry’s hullabaloo. Perceptive Marketer Jeopardy ⏲️ We give you the category and clue/answer — you choose the question!1. Category: SAIO for 100 pointsClue: ...
Perceptive Marketer: B2B Lead Qual, Meta Whistleblowing, & ChatGPT Referral Traffic
Hey y’all, I’m fresh back from the digital marketing grapevine — here’s what I got for ya! It's funny how the universe sends the same message twice — this time about B2B sales leads. The first story: ...

