Perceptive Marketer: Microsoft AIO, Fragmented Search Journey, & 4Ms of Marketing Plans
Today’s the day! The sun is shining! The digital marketing news is here! Microsoft caught onto the SAIO trend and released a blog: "Optimizing Your Content for Inclusion in AI Search Answers." Their POV for (S)AIO success ...
SEO Strategy 2025, AI Social Profiles, & 2024 SEO Recap
HAPPY 2025! A new year of updates, obstacles, learnings, and successes. I am grateful you’re here! 🙂 Let’s jump into the digital marketing news! 🎥 SEO Strategy for 2025… where have we been and where are we ...
Podcast Link-Building, Content Decay Prevention, & Questionable Data Usage
Howdy, Welcome to your favorite part of the week! (Well, one of your favorite parts of the week.) Let’s dive into the digital marketing extravaganza. Podcasts… for link building – can it be true? You betcha! In ...
Clickless Searches, Negative SEO & Shark Week
Hiya! Hope y’all had a nice Independence Day (and/or vacation if that’s how you chose to spend that week 🙂). Don't be misled by this recent Search Engine Land headline: Nearly 60% of Google searches end without ...
Product Research, AI Prompting, & a Listening Ear
How goes it? 😀 Be honest. If you’re having a smooth day, I hope it keeps going! If today’s had a rocky start, that’s okay. Think of things that did go your way today. Was your coffee just the ...
BeReal, 2023 Budget Planning, & Twitter’s Big “Who Dis?” Moment
Guess what 😊 IT’S HERE! Your favorite digital marketing newsletter has arrived in your inbox! 🔥🥵 See what’s hot this Wednesday: Twitter and Meta in their own hot messes: Following in Twitter’s footsteps, Meta is laying off 13% of its ...
