Keyword Match Type Behavior, Your SEO Toolbox, & Commercial Disconnect
What a weekend! Lunar New Year on Friday (with a shout out to our neighbors for delicious wonton soup), a socially distanced family birthday celebration, Valentine’s Day, and then Monday off for President’s Day. It wasn’t a relaxing weekend but ...
Bargaining Power in Australia, Newsfeed Algorithm, & Marketing Effectiveness
Lots of snow here in the mid-Atlantic, making up for no snow last year. Working from home has brought new appreciation for icicle formations. Not always in the same place, and the variety in length and where they form is ...
Apple’s Privacy Changes, Instagram Stories, & What About a Clubhouse?
Another week with so many good stories to share. Here are this week’s attention grabbers: To tweet or not to tweet, that is the question posed research firm Morning Consult at the request of journalist Ben Smith, writing for the ...
Grammar = Credibility, Google in Australia, & Teen Marketing?
I hope you have your digital marketing cap on because we have some great stories to share with you this week from the DBE team: It’s not too late to start “Rethinking your strategic planning for 2021.” This article recommends ...
The Display Network, Yelp Health & Safety, & Wiki-Birthday
I’m not sure we have a theme with this week’s What’s Hot Wednesday for Digital Marketers, but we sure have an impressive array of stories from our team to share with you! And please read through to the Do Good ...
Social Platform Copycats, Brand Inclusivity, & the Metric/KPI Debate
The DBE team has lots of great info to share with our digital marketing colleagues, so let’s dive right in with this week’s shares: Did you see this Wall Street Journal story on the cost of returned items? Interesting points to consider, ...
