GA4 Q&A, Microsoft Video Ads, & ACES

By |11/23/2022|

Gobble 🦃 We interrupt the day before the long holiday weekend with some important digital marketing announcements! The move to GA4 is approaching. MarTech has a Q&A with the Director of Google Analytics on the migration from UA (Universal Analytics) ...

Wayback Machine, the Long and Winding ROAS, & 4 GA4 Tips

By |09/28/2022|

Good morning ☀ It’s that time of week again. We’re eager to share the latest digital marketing tea…. Hope you’re ready because it’s here, and it’s piping hot! ☕ POP-UP. FLASH SALE. NEWSLETTER SIGNUP. All these pop-ups on your ...