paid search

B2B ROI, Marketing Budgets, & Pop Culture

By |06/29/2022|

Hello, Hello, Hello… ? Is there anybody in there? Is there anyone looking for digital marketing news? ? Alright, we may not be Pink Floyd, but we will rock you with the latest insights in our favorite industry. Ready? ...

Cookie-Tracking Research POV

By |03/15/2022|

Situation The war on third-party cookie tracking, especially with Google and Apple, is in constant flux. Taking a step back and examining the situation as it has evolved (and continues to evolve) is the best way to keep composure as ...

Google Ads Lead Form

By |12/13/2019|

Background Google is always exploring how to provide the best experience possible while helping advertisers increase conversions. Recently Google has been focusing a lot of attention on mobile because 40%+ of searches are conducted from mobile devices. In most instances, ...