Perceptive Marketer: Good and Not-So-Good Tips for Gaining Brand Visibility
Hey y’all, It was hot and stormy out by the Jersey Shore this weekend. Let’s chill out with a cool quick quiz from our very own VP, Marc! Quick Quiz ⏲️ 1. Google made many AI-related announcements ...
Perceptive Marketer: Fake It Until You Make It? AI Search Edition
Howdy, Hold onto your hats — we’ve got some digital marketing news for ya! Can a fake brand win at AI search? Apparently, it can and did… in the first month of an experiment done by SE ...
Perceptive Marketer: Have Your Search Queries Gotten Longer? Ours Have Too.
Hi all, No fear, we are here with digital marketing news and mindful ponderings for your marketing minds! AI Overviews help filter out low-value clicks while driving more total searches, according to Google’s Liz Reid reports in ...
Perceptive Marketer: Social AI Prompts, ChatGPT Ads Update Signup, & Query Visibility
Hi all – Ready yourself for Perceptive Marketer: Friday Edition. 😎 *Commence playing "Oh Yeah" by Yello.* Remember when you could look at the queries that ChatGPT used to generate its response? Well, it looks like ChatGPT ...
SEO & SAIO Visibility Hacks (And When They May Not Work For You)
You may be here because the last “get backlinks quick” blog you read felt a little… off. Many SEO “hacks” for gaining domain authority or inbound links for your website are increasingly getting punished by Google Core/Spam Updates, especially ...
Perceptive Marketer: Perplexing Comets, Google EEATing Up Experience, & Threads Domination
Hey friends, Let’s jump into the digital marketing extravaganza! This article flips the coin on AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization), saying only 2.1% of ChatGPT queries are related to purchasable products. AI platforms ...
