marketing strategy

Clickless Searches, Negative SEO & Shark Week

By |07/10/2024|

Hiya! Hope y’all had a nice Independence Day (and/or vacation if that’s how you chose to spend that week 🙂). Don't be misled by this recent Search Engine Land headline: Nearly 60% of Google searches end without ...

Thumbs Down to Thumbs Up, Uber Ads, & Adopting the Metaverse

By |10/26/2022|

Boo! 👻 If that didn’t scare you, our spooky issue of What’s Hot Wednesday will! 🦇🎃 Commence the spooky Halloween tunes! Looking into our crystal ball 🔮 … marketers are predicting heightened adoption of metaverse tech in 2023. They’re ...

Top Marketing Scares & How to Prepare

By |10/17/2022|

As you pass through childhood, many of the fears you had slowly fade. What your kid brain thought was the literal monster under the bed gradually transforms into a metaphorical one. And there are quite a few scary notions ...