Perceptive Marketer: AI Mode Rollout, TikTok GenAI, & WordPress Site Planning
Hi friends, Are you ready for some digital marketing? (You: YES!) Well, let’s go! Two Google AI Mode stories this week: First, the Google AI Mode roll out to all US users appears to be happening now ...
Perceptive Marketer: Index Bloat, Brand Vitals via SEO Stats, & Bantering Ads
Heyyooo! It’s an amazing day to talk about SAIO. 90% of AI search traffic comes from desktop. (Are you surprised? I am… but also not.) Why aren't more referrals coming from mobile devices? It could be the ...
Perceptive Marketer: The One About AI Mode and Measurement
Hey y’all! 3, 2, 1… Let’s jump into the digital marketing fun! Search Engine Roundtable’s June 2025 Google Webmaster Report recaps Google Search related news from the past month. Don't be misled by "Webmaster" as the article ...
Search Evolution Comes Full Circle As It Begins A New Era
Picture the iconic “March of Progress” image in your head. You know, the one that shows the evolution of man from an essentially crawling hominid to a fully erect Homo sapien. Now let’s take a similar, more abbreviated view ...
Perceptive Marketer: AI Overviews Quick Quiz, TikTok Accessibility, & Rethinking SERPs
Hiya, Making sure you know this: you’re awesome. In spite of all the obstacles, you are here and you are still kickin’. That’s something to be celebrated. Anywho, here’s the marketing news you came for…. Google is ...
Perceptive Marketer: Search Spam-Blocking, Unlockable Reels, & AI Search Traffic
Don’t ask me how I got here.... Today is National Buttermilk Biscuit Day… and Bond with Your Dog Day… and National Dance Like a Chicken Day. Needless to say, I’m honored you took time from eating biscuits and chicken ...
